142 active campaigns · NRW pilot completed · 200+ vehicles on the road

Your customers don't live online.
They live on your streets.

DriveAds puts your brand on GPS-verified cars in the exact neighbourhoods that matter. Every kilometre proven. Nothing estimated. Campaigns live within 48 hours.

€2–3
CPM vs. €9+ for billboards
€300–500
avg. monthly driver income
0
cities active in Germany
0%
GPS-verified impressions
0h
campaign activation time
Featured Campaigns

Live opportunities near you

Browse active campaigns from verified brands. Filter by city, format, payout, and duration.

View all 142 campaigns →
MCH
12 spots left
Munich · SchwabingPartial Wrap60 days

Luxury Lifestyle Brand — Seasonal Spring Campaign

20 vehiclesSEPA monthly
€380/mo
HH
High Payout18 spots left
Hamburg · HafenCityFull Wrap3 months

FinTech Scale-Up — Full Wrap Port District

30 vehicles✓ GPS Verified
€460/mo
FFM
Popular3 spots left
Frankfurt · Banking District8 weeks

Insurance Brand — Commuter Route Targeting

15 vehicles8 weeks
€320/mo
Driver Earnings Calculator

See exactly what you could earn

We don't do "up to €500" tricks. Enter your city, weekly kilometres, and vehicle type — get the number we'd actually pay you, before you hand us a single detail about yourself.

  • Professional installation included — zero cost to you
  • Monthly SEPA payout — no delays, no admin
  • Opt out between campaigns — no lock-in
  • Choose only campaigns matching your routes

Earnings Estimator

100 km300 km500 km800 km
Estimated Monthly Earnings
€385
/month
Plus Tier
Base Pay
€320
Mileage Bonus
€65
Per Day
€12.80
Yearly Est.
€4,620
Start Earning at this Rate →
Coverage Map

12 cities. Growing every month.

DriveAds operates across Germany's major economic centres. Click a city to see live campaign inventory and driver supply.

Selected City
Berlin
Active vehicles
50
Live campaigns
8
Avg. payout
€420/mo
CPM range
€2.10–2.80
View Berlin Campaigns →
Campaign Analytics

Every impression verified.
Every kilometre tracked.

Our rule is simple: if we can't verify it, we don't bill it. Every kilometre passes a six-stage fraud check before it counts — brands see daily vehicle locations, route coverage, and impression counts per district. Not estimates. Evidence.

driveads.io/dashboard/campaign/berlin-q2
Today's Impressions
0
↑ 12% vs yesterday
Active Vehicles
0/40
2 offline · investigating
km Tracked Today
0
across 6 districts
Campaign CPM
€2.40
On target ✓
Weekly impressions by day
Impressions by district
Mitte4,820
Prenzlauer Berg3,940
Charlottenburg3,160
Kreuzberg2,900

Live route tracking

See exactly where your brand has been today, in real time across every vehicle.

Impression modelling

Verified mileage × traffic density × time-of-day = your actual CPM, not a guess.

Weekly PDF reports

District-level breakdown delivered to your inbox every Monday.

Driver compliance alerts

Automated flags if any vehicle deviates from agreed zones or goes offline.

Trusted by Brands

Results brands can actually show their clients

Every number below survived an audit. GPS-verified data, real districts, CPM a media buyer can take to their CFO — at €2–3 versus €9+ for a billboard nobody can measure.

NRW pilot advertisers: Car dealershipsFitness chainsReal estate Local gastronomyRegional insuranceE-commerce

“We ran a 60-day Berlin campaign and got verified impression data we could actually show to our client. That transparency alone made it worth every cent.”

4.2M
Verified impressions
€2.20
Final CPM
38
Vehicles deployed
MK
Mia K.
Account Director, Hamburg Agency

“As a local brand we couldn't afford traditional outdoor in three cities. DriveAds made it possible — and gave us better district targeting than anything we'd tried.”

3 cities
Simultaneous
62%
Lower CPM vs OOH
12 wks
Campaign length
LB
Laura B.
Marketing Lead, Berlin E-Commerce

“The weekly district reports were something we'd never had with outdoor media. We optimised mid-campaign by concentrating vehicles in the highest-converting postcodes.”

+28%
Mid-campaign uplift
€1.90
Optimised CPM
6 mo
Ongoing contract
TH
Thomas H.
Media Planner, Frankfurt Insurance Group
Process

Simple on both sides

A marketplace only works when both sides win. Brands get audited reach; drivers get honest money. We handle everything in between — matching, installation, verification, payouts.

1

Define Your Campaign

Set your target city, budget, duration, and brand guidelines. Our team reviews and activates within 48 hours.

2

Choose Format & Drivers

Select from five ad formats. Filter drivers by zone, daily mileage, or route profile. We handle matching and installation.

3

Track Every Impression

Access a live dashboard with GPS-verified mileage, estimated impressions, and daily reach data by district.

Questions, answered straight

The things people actually ask us

For drivers

Will the wrap damage my car's paint?
No — this is the most common question, and the answer is built into how we work. Only certified installation partners apply and remove wraps, using automotive-grade cast foil that comes off without residue. Your paint is actually protected underneath for the campaign's duration. You never touch the wrap yourself.
Is car advertising legal in Germany?
Yes. Advertising on private vehicles is legal in Germany. We check every design for road-safety compliance (no reflective or illuminated elements), and we give you a simple checklist for notifying your insurer — most treat it as a non-event.
How and when do I get paid?
SEPA transfer, automatically, every month. Your kilometres are GPS-verified daily and you can watch your running total in the app — no invoices, no chasing, no surprises at payout time.
Do I have to change how I drive?
No — that's the whole point. We match campaigns to the routes you already drive. Each campaign shows its minimum monthly kilometres up front, before you apply, so you only take on what fits your life.
What about taxes?
Advertising income is generally taxable in Germany. We provide a clean annual earnings statement for your tax filing — and we recommend a quick word with your tax adviser for your personal situation.

For brands & agencies

How do you actually verify impressions?
Every GPS signal passes a six-stage fraud check — movement, speed plausibility, location authenticity, road matching, campaign-zone compliance, and route-pattern analysis — before a kilometre counts. Impressions are then modelled from verified mileage × road class × traffic density × time of day. You're billed on verified data only.
What's the quality control on wraps?
Certified installers only, photo verification at installation, follow-up photo checks at day 3 and day 30, and automated compliance alerts if a vehicle goes offline or leaves its agreed zone. If a wrap degrades, we fix it — not you.
What's the minimum budget and commitment?
Campaigns start around €500/month, and there's no long-term lock-in — book a single campaign, measure it, then decide. Most of our pilot advertisers renewed; we'd rather earn that than contract for it.
Is the location data GDPR-compliant?
Yes, by design rather than by disclaimer: drivers give explicit, revocable consent, raw GPS data is retention-limited and never sold, and your campaign reports aggregate to district level — you see reach, not individuals.
Why we built this
“We spent our careers building the fraud-prevention systems German banks and telcos run on. When we looked at outdoor advertising, we couldn't believe what brands were asked to pay for on trust alone. So we built the ad channel we'd buy ourselves — where every euro maps to a verified kilometre.
DA
The DriveAds founding team
Duisburg, Germany · three founders, 100 years of combined experience

Ready when you are.

Measurable brand reach or passive monthly income — either way, you're live within 48 hours. No agencies, no lock-in, no fine print.

For Brands & Agencies

Launch a campaign

Tell us your city, objective, and budget. We'll match you with the right drivers and have your brand on the road within 48 hours.

  • No long-term contract required
  • GPS-verified campaign reporting
  • Professional creative installation
Request a Campaign Proposal →
For Drivers & Car Owners

Start earning

Apply in under 5 minutes. We'll verify your vehicle and match you with a campaign in your city. First payout within 30 days of going live.

  • €300–500/month additional income
  • Zero change to your driving routine
  • Cancel between campaigns — no lock-in
Apply to Become a Partner →