Now live across Germany  ·  Beta 2025
Germany's Mobile Advertising Marketplace

Your Brand on
Every Street.
Passive Income for Every Driver.

DriveAds connects brands with vetted private car owners across Germany. Book GPS-verified ad space on real vehicles — or earn €300–500/month simply by driving.

No long-term lock-in  ·  Professional installation included  ·  100% GPS-verified

€2–3
CPM vs. €9+ for billboards
€300–500
avg. monthly driver income
12 Cities
active across Germany
100%
GPS-verified impressions
The Platform

Two sides. One smart marketplace.

We match brands that want local visibility with verified drivers who want passive income. Both sides win — and every campaign is measurable.

📢
For Brands & Agencies

City-level reach that moves with your audience

Static billboards sit in one spot. DriveAds vehicles move through your target districts, neighbourhoods, and commercial zones — carrying your brand to where it matters.

Hyper-local city and district targeting
Verified impressions and route data
Scale from 5 to 500 vehicles
Flexible formats and campaign lengths
Start a Campaign →
🚗
For Drivers & Car Owners

Earn monthly without changing your routine

Apply once, get verified, and let your car work for you. We match you with campaigns in your city. You drive as normal. Your payout lands every month via SEPA transfer.

€300–500/month with zero extra effort
Professional installation — zero DIY
Choose campaigns that fit your area
Opt out anytime. No commitment.
Join as a Driver →
Process

Simple on both sides

We handle the complexity. You focus on results — whether that's brand reach or passive income.

1

Define Your Campaign

Set your target city, budget, duration, and brand guidelines. Our team reviews and activates within 48 hours.

2

Choose Format & Drivers

Select from five ad formats. Filter drivers by zone, daily mileage, or route profile. We handle matching and installation.

3

Track Every Impression

Access a live dashboard with GPS-verified mileage, estimated impressions, and daily reach data by district.

1

Register & Get Verified

Submit your car details and photos. Our vehicle check takes 24–48 hours. No hidden criteria.

2

Browse & Apply

View active campaigns in your city. Filter by payout, ad type, or duration. Apply with a single tap.

3

Drive Normal. Earn Monthly.

A certified installer wraps your car. Keep driving your usual routes. SEPA payout hits your account every month.

Ad Formats

Five formats. Every surface.

From precision door decals to full-vehicle wraps — flexible formats for any budget, brand, and campaign objective.

🚗

Full Wrap

Maximum brand presence. Every surface of the vehicle carries your creative at high impact.

Premium
🎨

Partial Wrap

Sides and rear covered for a strong impression without full-vehicle commitment.

Popular
🪟

Rear Window

Perforated film on the rear glass — high visibility at intersections and in slow traffic.

Budget-Friendly
🚪

Door Stickers

Bold side-door placement visible while parked and in motion. Clean removal guaranteed.

Popular

Spot Graphics

Precision decals on mirrors, bumpers, or body panels. Ideal for QR code campaigns.

Budget-Friendly
Competitive Advantage

Better than static. Smarter than digital.

DriveAds gives brands measurable, mobile, city-level reach at a fraction of traditional OOH cost.

What you get
DriveAds
Billboards
CPM cost
€2–3
€9–15
Impression data
GPS-verified
Estimated
Location targeting
District-level
Fixed spot only
Minimum budget
Flexible
€5,000+/month
Contract length
From 4 weeks
6–12 months
Mobile visibility
Moves with city
Stationary

Real-time campaign visibility

Monitor active vehicles, daily impressions, and geographic reach from a single live dashboard.

Neighbourhood-level precision

Target specific postcodes, commercial zones, or residential districts — not just a city.

Measurable ROI, not guesswork

Every impression is tied to a verified GPS data point — not a modelled estimate or panel survey.

Scale city by city, week by week

Start in one city with five vehicles. Scale to 500 across Germany as performance proves out.

GPS Intelligence

Every impression verified. Every kilometre tracked.

DriveAds operates on a GPS-verified model — not estimated reach. Brands receive daily data on vehicle location, route coverage, and impression counts per district.

Live route tracking

See exactly where your brand has been today, in real time.

Impression modelling

Calculated from verified mileage, traffic density, and time-of-day data.

Campaign reporting

Weekly and end-of-campaign PDF reports with district-level breakdown.

Driver compliance monitoring

Automated alerts if a vehicle goes outside agreed zones.

Live Campaign Dashboard
Today's Impressions
14,820
↑ 12% vs. yesterday
Active Vehicles
38
of 40 in campaign
km Tracked Today
2,940
across 6 districts
Campaign CPM
€2.40
On target
Weekly Impressions by Day
Why brands trust DriveAds

Built on data. Delivered at scale.

€2–3
CPM — vs. €9–15 for static billboards
12
cities active across Germany
100%
GPS-verified impressions, zero estimates
48h
from campaign booking to first vehicle live

We ran a 60-day Berlin campaign with DriveAds and got verified impression data we could actually show to our client. That transparency alone made it worth it.

MK
Mia K.
Account Director, Hamburg Agency

I signed up in 20 minutes, had the wrap installed within a week, and my first payout hit my account on the 1st. It really is that simple.

TF
Tobias F.
Driver Partner, Munich

As a local brand, we couldn't afford traditional outdoor media in three cities. DriveAds made it possible — and gave us better targeting than anything we'd tried before.

LB
Laura B.
Marketing Lead, Berlin E-Commerce Brand
Trusted by brands from
Berlin Munich Hamburg Frankfurt Cologne Stuttgart Düsseldorf
Driver Earnings

Simple payouts. Zero hassle.

Choose your wrap size and start earning. Fixed monthly income, professional installation included, automatic SEPA transfer.

Standard
€320/mo
180° Rear & Door Coverage
  • Rear doors & bumper
  • GPS tracking included
  • Monthly SEPA payout
  • Professional installation
Apply for Standard
Premium
€480/mo
360° Full Vehicle Wrap
  • Complete vehicle coverage
  • Monthly performance bonus
  • Dedicated account manager
  • All Plus benefits
Apply for Premium

✦ Professional installation and removal by certified studios across Germany — included in all tiers.

FAQ

Common questions

Is the installation damaging to my car?
No. We use professional-grade removable vinyl that does not affect your paint. All installations and removals are carried out by certified wrap studios. Your car is returned in original condition at the end of every campaign.
How are impressions calculated?
Impressions are modelled from GPS-verified mileage, combined with published traffic density data for each route. This gives a conservative, auditable estimate — not a rough panel-based guess. Brands receive this data in weekly reports.
What cities are currently available?
We currently operate in 12 cities across Germany, including Berlin, Munich, Hamburg, Frankfurt, Cologne, Stuttgart, and Düsseldorf. New cities are activated based on driver supply. Contact us to express interest in a specific location.
Can drivers opt out between campaigns?
Yes, completely. Once a campaign ends, you are under no obligation to join the next one. You can pause your account, choose only campaigns that suit your routes, or leave the platform at any time without penalties.
Do I need to change my driving habits as a partner?
No. You apply to campaigns that match your existing routes. We track mileage via GPS to confirm delivery, but we do not require detours, minimum daily distances, or specific departure times. Just drive as you normally would.
What is the minimum campaign budget for brands?
Campaigns start from as low as 5 vehicles for a 4-week period, making DriveAds accessible to local businesses and startups — not just large advertisers. We offer custom packages for agencies and multi-city rollouts. Contact us for a tailored proposal.

Ready to start?

Whether you want to grow your brand or grow your income — we'll get you started within 48 hours.

For Brands & Agencies

Launch a campaign

Tell us your city, objective, and budget. We'll match you with the right drivers and format — and have your brand on the road within 48 hours.

No long-term contract required
GPS-verified campaign reporting
Professional creative installation
For Drivers & Car Owners

Start earning

Apply in under 5 minutes. We'll verify your vehicle and match you with a campaign in your city. Your first payout arrives within 30 days of going live.

€300–500/month additional income
Zero change to your driving routine
Cancel between campaigns — no lock-in